Brand globali dall’anima locale, la nuova partita si gioca sotto casa

Sintesi DuoBiz · · 2 min di lettura

Perché questo aggiornamento conta

I grandi marchi internazionali stanno adottando strategie di iper-localizzazione per competere efficacemente nei mercati urbani. Per le aziende italiane, questo approccio rappresenta un cambio di paradigma necessario per presidiare i territori e rispondere alle esigenze specifiche dei consumatori locali. La sfida non è più solo la scala globale, ma la capacità di integrare il brand nel tessuto sociale di prossimità. È fondamentale monitorare come i colossi adattano il proprio posizionamento per non perdere quote di mercato a favore di realtà locali più agili.

Fonte: Il Sole 24 Ore

Mercato

Mercato

Normative

Normative

5 minuti di lettura

Certificazioni aziendali: perché contano sempre di più nelle decisioni B2B

Certificazioni aziendali: perché contano sempre di più nelle decisioni B2B

Nuove regole, incentivi e opportunità
per ristrutturare la tua casa nel 2026

Nuove regole, incentivi e opportunità
per ristrutturare la tua casa nel 2026

Yellow Flower

Reference Fields

To add Pagination, select your Collection List, click on Pagination, select one of the two options, then pick how many items to load. Pagination also works with existing Limits and Start Offsets. Both the Spinner and Button are completely customizable, and you can pick any Variant for their Loading states. The Spinner itself is just a layer with a conic gradient and a Loop Effect, so you get full control. Adding Pagination helps make your blogs and changelogs much faster to load, especially when they contain dozens of items.

  • Infinite Scrolling with custom Spinner component

  • Load More Button with custom Button component

  • Enjoy freeform positioning of both components

  • Design your own Loading and Hidden states

  • Make your CMS Pages much faster to load

Filtering

We've added the ability to filter your collection lists in the CMS. This allows you to keep your content in a single collection, yet customize how that collection is presented on each of your web pages. For example, if you're creating docs for your app, you might want to filter articles per topic on your homepage. Or when creating a blog, you might want to filter your blog posts per category.

Reference Fields

To add Pagination, select your Collection List, click on Pagination, select one of the two options, then pick how many items to load. Pagination also works with existing Limits and Start Offsets. Both the Spinner and Button are completely customizable, and you can pick any Variant for their Loading states. The Spinner itself is just a layer with a conic gradient and a Loop Effect, so you get full control. Adding Pagination helps make your blogs and changelogs much faster to load, especially when they contain dozens of items.

  • Infinite Scrolling with custom Spinner component

  • Load More Button with custom Button component

  • Enjoy freeform positioning of both components

  • Design your own Loading and Hidden states

  • Make your CMS Pages much faster to load

Filtering

We've added the ability to filter your collection lists in the CMS. This allows you to keep your content in a single collection, yet customize how that collection is presented on each of your web pages. For example, if you're creating docs for your app, you might want to filter articles per topic on your homepage. Or when creating a blog, you might want to filter your blog posts per category.

Come riconoscere un’azienda affidabile prima di contattarla ›

Create a free website with Framer, the website builder loved by startups, designers and agencies.